
WHO WE ARE
Philippine International Aid or PIA was established in 1986 to provide assistance in the areas of shelter, rehabilitation, health and nutrition, education, assimilation and livelihood programs to disadvantaged Filipino youth in the Philippines and in the San Francisco Bay Area.
PIA is fortunate to have
the support of the Filipino American community in the United States. Whatever you decide to do — volunteer,
sponsor a child, help in our fundraisers, make a donation, refer donors, etc. — we welcome your participation.
We are a group of volunteers who are committed to helping children achieve better quality of life. Together with other volunteers, donors and sponsors, we continue to share the gift of education and assistance to numerous indigent children. Executive Director
Board of Directors 2010 Teddy Diaz De Rivera
Diana Tayag Lerma
J.D. is the owner and
president of IT and technical event management company, Goldwave Tech Services
LLC, which plans and manages events for Hewlett Packard. He brings 11 years of
entrepreneurial experience as well as his 20 years expertise in marketing in
retail and mass storage devices. He is a graduate of the University of San
Francisco with a degree in Computer Science.
Edgardo is the chief
executive officer and founder of two e-commerce companies, RushRemit.com and
B2BPriceNow.com. He has been Managing Director and Co-Owner of Galleon One
Holdings. He is a Reuter’s Digital Vision Fellow for Social Entrepreneurship at
Standford University and a Global Social Benefit Incubator Fellow for Social
Entrepreneurship at Santa Clara University. He received his Master in
International Management degree at the American Graduate School of
International Management. He received the Philippines’ Ten Outstanding Young
Men Award in 2005 and has won bronze medals at the Southeast Asian Games as a
member of the Philippine Fencing Team.
Ben is a partner at the
International Tax group. He specializes in
international tax and operational structuring, global transfer pricing
strategy and documentation, cross-border
mergers, acquisitions, dispositions and joint ventures,
post-acquisition integration, and tax controversy. Priot to that, he spent 15
years at PricewaterhouseCoopers LLP. He
is a frequent speaker for several organizations, which include the Alliance for Tax, Legal and Accounting Seminars
(ATLAS). Phil-Asia Assistance Foundation
We invite you to join us in this endeavor.
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Chair and Founder
Mona Lisa Yuchengco
Mona Lisa is the founder of Philippine International Aid (PIA). She is also the founder and former publisher of Filipinas Magazine, the only nationally circulated, glossy magazine for Filipinos in North America. She is also a founding member of New California Media, a federation of ethnic publications. Mona Lisa serves on the boards of the following non-profit organizations: Center for Asian American Media (CAAM, formerly NAATA), Leadership Education for Asian Pacifics, Inc. (LEAP, Inc.). Asian Pacific Fund and the President’s Council Advisory Board of Skyline College. Until recently, she was also a board member of the University of San Francisco’s Center for the Pacific Rim, Asia Society Northern California and Seton Medical Foundation. Yuchengco served for two years as a Kiriyama Distinguished Fellow at the University of San Francisco where she developed and administered media fellowship programs for young Filipino journalists.
James Tecson Lim
James joined PIA as a member of the Board of Directors in 2003 and as Executive Director in 2010. James was an active community-based mentor in the SF Big Brother Program. He collaborated with
Eliza D. Duerme, Vice-President
Eliza has been a member of the Board of Directors since 1989 and is currently the Vice-President of PIA. She is currently a Sr. Program Manager at Smith Micro Software driving engineering teams to deliver mobile applications for major telecommunication carriers.
Eliza has over 20 years experience in the software arena at Silicon Valley including 6 years at Cisco Systems. She received her BS Statistics degree from the University of the Philippines. Eliza enjoys traveling, hiking and supports other Bay Area non-profit organizations.
Sonia Delen, Secretary
Sonia is Senior Vice President at Bank of America Leasing, a subsidiary of Bank of America. She is a two-time recipient of Bank of America Spirit of Excellence Award. She also serves on the Board of Directors of the St. Ignatius Pacific Asian Club, Archbishop Riordan Pilipino American Club, and is President of the School Board of St. Gabriel School. Being a parent of a blind and hearing-impaired son, Sonia is a strong advocate of children and adults with special needs. She has served multiple terms on the Board of Director of Support for Families of Children with Disabilities and the Blind Babies Foundation of San Francisco. She is a co-owner of ‘Intramuros’, a highly acclaimed Filipino restaurant in
Rene Astudillo, CMP
Rene is a Certified Meeting Professional with expertise in non-profit management, communications, fund development and all aspects of convention-planning. He is presently the Executive Director of the Lupus Foundation of Northern California. Prior to that, he was the Executive Director of the Asian American Journalists Association (AAJA). He has written for various publications such as The Filipino Guardian, Filipinas Magazine, Bay Area Reporter, Philippine Courier of Honolulu and Hawaii and Island Lifestyle. Present and past affiliations include the American
Society of Association Executives, Professional Convention, Management
Association, Association of Fundraising Professionals, Asian American
Journalists Association, National Lesbian & Gay Journalists
Association, LGBT Advisory Committee of the San Francisco Human
Rights Commission and Filipinos for Affirmative Action.
Teddy is the Executive Vice President of the Internet Services Group for Wells Fargo. In his role, Teddy is responsible for managing overall strategy and execution of key initiatives for the online banking and investment platforms. Prior to his current position, Teddy was head of Online Customer Service for wellsfargo.com and chief technology officer of HR Systems & Service Delivery. Before joining Wells Fargo, Teddy was Deputy Manager, Planning and Analysis for Barclays Bank of California and Assistant Manager, Foreign Department for Citicorp in the Philippines. Teddy received his MBA in Finance from the University of Florida in 1984 and BSBA from the University of the Philippines where he graduated cum laude in 1980.
Dr. Edmundo Duldulao
Edmund is a practicing
physician with the Kaiser Medical offices in Pleasanton, CA. His
specialty is Internal Medicine. He completed his residency in Family Practice at the University of Pittsburgh Medical Center. Edmund
loves playing golf, basketball, cooking, tinkering with cars,
photography, scuba diving, and playing the guitar. He is an active
member/instrumentalist of the highly- regarded Simbang Gabi choir at St. Joan of Arc Parish in San Ramon, CA.

A U.C. Berkeley graduate, Diana was the original member of the Barangay Dance Company in San Francisco, a founding member of the Larawan Philippine Dance Company, and a performing member of the Likha Pilipino Folk Ensemble.
This never-ending passion for Philippine culture and dance led her to
become part of American Center of Philippine Arts (ACPA) where she
continues to promote Philippine culture through dance and other forms
especially among Filipino-American children. Diana is a full-time mom
for her two young children and currently serves part-time as the dance
and costume coordinator for ACPA.
Susan Po Rufino
A PIA board member since 1987, Susan has been a full-time licensed real-estate agent since 1991 specializing in sales of residential and investment properties in San Francisco & the Bay Area. She is also active in other organizations such as REEF of the California Academy of Sciences (Executive Committee), the Fil-Am Political Action Committee (Board Member) and the Treasure Island Development Authority as a Board Member for almost seven years, two years as its Vice Chair & Secretary. Susan was a delegate to the COMSTE Forum on Renewable Energy & the U.N. Industrial Development Organization in September 2009. She graduated from the University of the Philippines, Diliman in International Relations.
Leopoldo Briones, Treasurer
Paul is an Auditor at the Tax Collectors Office, City and County of San Francisco.
Dr. Agnes Y. Alikpala
Agnes is a practicing physician based in San Francisco. Her specialty is Pediatrics.
Tomas Consunji
Shirley B. Dimapilis
Eleanor Sebastian
J. D. Estella
Edgardo Herbosa
Ben Olivas
Presy Psinakis, Chair
Yvonne S. Yuchengco, President
Juanita M. Medalla, Consultant
Leah C. Canlas, Administrative Assistant
Maria Fe. G. Beltran, School Worker
Philippine international Aid
5226 Diamond Heights Blvd.,
Tax I.D. Number: 94-3008383